Showcased, ‘HKP's Art’

Art Busan's visuals of color were overwhelming, as they were full of paintings, sculptures, visuals, and graphic arts. Among the hundreds of galleries that feature colorful works, the Hankuk Paper booth has welcomed visitors with a different look. The illustrate pieces and the advertisement like explanation were enough to attract the visitors and the miilk infographic which filled the whole wall depicted a big art wall naturally becoming a photo zone for the visitors. The various publications in the exhibition hall were clear proofs of how diverse Hankuk Paper’s papers are being loved.

Why Art?

On the other hand, we exhibited a comprehensive sample book 'The Papermaster', which carries the value of 'handmade'. 

It was a delicate artwork, with a silhouette of a modeling art piece. The young visitors to the booth were amazed that the paper box 'The Papermaster' contained several paper samples. The miilk package, armed with vivid colors, also helped attract visitors. The piled up packages were creating a colorful atmosphere as if they were showcasing their new clothes renewed earlier this year.

Making an art piece why adding the art piece

The reason why Korean Paper's participation in Art Busan is even more meaningful is that it printed all of the exhibition handbooks with our ARTE and Macaron. Arte portrayed the color of each artwork clearly with its unique smoothness and warmth. Even if there are some visitors in Art Busan who have not visited the Hankuk Paper booth, if they have touched and felt the exhibition handbooks, it is no different than experiencing the value and sincerity of Hankuk Paper. At the Hankuk Paper booth, visitors were delighted with the warmth hearty gift.