Concept of CI

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Hankuk Paper ci
Figure inside the circle
Paper, the product of Hankuk Paper
Arabic number 1: Symbolizes the number 1 player with the company’s products in the industry
Symbolizes duck: Signifies advancing forward at all times relentlessly without moving backwards
Line of the circle
Symbolizes the company’s development and penetration in the world by portraying the world
  • Hankuk Paper ORANGE
    SpotDIC161
    ProcessM60/Y100
    RGBR237/G130/B16
  • Hankuk Paper GRAY
    SpotPantone Cool Gray 11
    ProcessC0/M0/Y0/K70
    RGBR102/G102/B102

miilk

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miilk

The BI of new miilk has been designed using a font that emphasizes serif to portray stability and professional image. Moreover, by using different height of 2 ‘I’s, rhythm has been emphasized while adding distinction in the formation.

  • miilk BLUE
    miilk BLUE
    SpotPantone 306C
    ProcessC70/M10/Y10/K0
    RGBR43/G176/B212
  • miilk GRAY
    miilk GRAY
    SpotPantone 431C
    ProcessC15/M0/Y0/K70
    RGBR90/G104/B112

ARTE

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ARTE

ARTE refers to ‘art’ in Spanish. The BI of ARTE has been designed by utilizing the antique and flexible decorative line. Moreover, utilizing Purple as a dominant color signifies that premium printouts would be reproduced clearly.

  • ARTE PURPLE
    ARTE PURPLE
    SpotPantone 7663C, DIC 227
    ProcessC55/M100/Y10/K100
    RGBR137/G19/B125
  • SpotPantone Cool Gray 11
    ProcessC0/M0/Y0/K70
    RGBR114/G113/B113

Macaron

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Macaron

The name has been derived from the representative French dessert, ‘Macaron’ with sweet taste and flamboyant color due to the light, thick and great color reproducibility. BI calligraphy is also a design of color and form that is associated with macaron.

  • Macaron PINK
    Macaron PINK
    SpotPantone 701C
    ProcessC0/M70/Y45/K0
    RGBR236/G109/B109
※ Hankuk Paper CI / BI Terms of Use :
Hankuk Paper's CI / BI is a form and color that is officially prescribed for corporate image consistency.
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